Our world is constantly on the go, and the business world is no exception. At work, people are often balancing multiple projects at once, while still needing to find the time to manage their daily tasks and duties. When you have so many things going on, it can be easy to lose track of time and to fall behind. Advertising may seem like the last thing you have to worry about.
Nevertheless, it is actually very important to you business that you stay on top of advertising just as much as production or human resources. It impacts your business and your sales just as much. People won’t buy your product if they don’t know about it. The bustle and stress of work may be holding you back if you are not utilizing time management techniques. In fact, simply implementing some of these ideas can create a huge difference in your professional and even personal life. It will also ensure you don’t leave anything out.
Here are our top tips for time management:
- Calendar and Lists. If you are not a list person, become one. Time management starts with being organized. In order to manage your time wisely, you are going to need a clear idea of what you have to do and by when. Keeping and up to date calendar and keeping daily or weekly to do list will help keep you focused and on track. This is also a great opportunity to use technology like your phone that is easy to use and portable.
- Prioritize. Next, you should make sure you have a system to prioritize your work. Use one of your lists and maybe color code each activity based on its priority. Priority could be based on due dates or even importance. You want to make sure you handle the important big tasks and don’t forget about them.
- Divide and conquer. Another time management technique is to split up your weekly tasks or monthly tasks across a period of time. Instead of trying to get all of your reports done the day they are due, you could schedule out an hour a day to work on long term projects. While sometimes other tasks may take priority, this will hopefully lessen your long term workload and keep you from pulling an all nighter on reports.
- Subtract. Take a look at your average week. What do you do that is not really important? Do you have unnecessary meetings with people and never get anything done? Do you waste time trying to get a machine to work? Find a way to subtract the things that steal your time. Maybe you don’t need a daily meeting with your staff, perhaps a weekly meeting is fine. It would give you the ability to have more to talk about and more work to get done at the meeting.
- Keep Notes. Often, we waste a lot of time trying to remember or find old information. Create a system and keep detailed notes. This will help you avoid wasting time trying to repeat a similar project. If you keep all the information from your advertising last year for example, it will be easy to evaluate what did and did not work and plan better for next year.